Flavour Full
High Fibre
Finnish Rye Bread
More Flavour. More Fibre. More Full
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4.9
Loved by Finns and those in the know
Finland is famous for two things:
RYE BREAD & HAPPINESS
This is not a coincidence. Our rye bread is crafted the Finnish way—pure, honest, and full of soul. At RaiRai, we believe that great bread feeds more than just your body—it feeds your joy.

5x more fibre than white bread
This is not a coincidence. Our rye bread is crafted the Finnish way—pure, honest, and full of soul. At RaiRai, we believe that great bread feeds more than just your body—it feeds your joy.
Suitable for freezing
Bread with Benefits
Rye Bread; but not like you know it
Made with wholegrain rye and sourdough starter – rich, malty, and lightly soft with a delicate crunch.
- Naturally high in fibre
- Packed with flavour
- Slow digesting & super filling
- 5x more fibre than white bread
- Best served toasted

BAGS of Praise
4.8/5 from 23+ reviews
Lindsay [ Verified ]
My family and I love RaiRai! We keep it in the freezer and just put straight into the toaster when we need it - a simple way to prepare a healthy and filling breakfast, lunch or snack. It’s become a staple for in our busy family life.
Scott [ Verified ]
This is the kind of product you are eating and already texting your friend to tell them about it… It’s so good — people need to know!!
Lindsay [ Verified ]
My family and I love RaiRai! We keep it in the freezer and just put straight into the toaster when we need it - a simple way to prepare a healthy and filling breakfast, lunch or snack. It’s become a staple for in our busy family life.
Pier [ Verified ]
As a runner I am always looking for quick meal and snack options to give me energy on long runs and keep my hunger at bay. RaiRai has quickly become my go-to for convenience PLUS it tastes so good. IMO best loaded with butter, eggs and chilli
Hannah [ Verified ]
Super quick and easy to toast straight from the freezer either at home or at work. Tastes great and very filling. Very glad to be eating a healthier option than other breads on the market.
TOAST ME
TOP ME
or
FILL ME

It’s our
bread & Butter
After years of packing empty suitcases with rye bread on every trip to Finland—and realising he wasn’t the only one—our founder Kristian decided it was time for change. The UK needed this, and so rairai was born.